I have recently taken on a Research Director position with the consultancy company Little Fern based out of Vancouver, BC. I am excited about this work as it pushes me out of the academic realm to conceptualize how visual and cultural research initiatives can help companies connect their products and services more directly and meaningfully with their customers. And I am working with my little brother who I admire and respect greatly. Unions like these are good moves for the soul and so likely I will reflect and write about the process of this work in addition to the content going forward.  More info on this work as it transpires!!   https://littlefernstrategy.com/    
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